Australian Insurance July 2026

Mentions & Citations on AI Search : Allianz vs APIA

We tracked over 34,000 conversations about the Australian insurance industry across ChatGPT and Google AI answers. You can intersect with the rest of the data to see where insurers win, lose, and what shapes their brand presence.

Australian insurance·July 2026 snapshot·11k mentions · 9 products

Brand

Allianz AEO Ranking Highlight

Losing ground · May → July 2026
2places
Allianz slid 2 places in Roadside from #4 to #6 of 18 insurers.6003,876 AI mentions (+546%)
Overall : All product lines#1 #2113,36511,263
Pet#5 #61143108
Car#3 #412,78218,797
Motorcycle#10 #1116261,882
Life#1 #213081,163
=Home#1=Travel#1=Other#1=Business#1
Allianz
Share of Voice
Vs Total Market
Allianz : 14%
11k
14%
Share of Citation
Owned %
8.6%
8.6%
Pages about Brand
Domain Count
9
APIA
Share of Voice
Vs Total Market
-
Share of Citation
Owned %
-
Pages about Brand
Domain Count
-

Source Categories for Allianz

Other 44.9%Aggregator 31.4%Owned 13.6%Gov 5.3%Community 4.1%Editorial 0.7%

Sources by product line

Domains that are cited and have a page that mentions the brand.
Home
Domain16 sources
ChatGPT · cited sources
#SourcePageMentions
1
allianz.com.au
Allianz Australia
/ — homepage
Our Home Building Insurance is designed to help cover the cost of loss or damage to the insured physical structures that make up y...
1.8k
2
canstar.com.au
Home and Contents Insurance Comparison 2026 | Canstar
/home-insurance
Table_title: Average insurance costs by state and territory Table_content: | State or territory | Home | Home & Contents | | --- |
1.9k
3
budgetdirect.com.au
Budget Direct
/ — homepage
How to Save on Home Insurance * Select the policy that's right for you. With Budget Direct, you only pay for what you need, thanks...
1.0k
4
choice.com.au
The Best Home and Contents Insurance Policies 2026 | CHOICE
/money/insurance/home-and-contents/review-and-compare/home-and-contents-insurance
Top 5 Building and Contents Insurance FAQs for Australian Homeowners * How much does home insurance cost and how can I save money?
987
5
aami.com.au
AAMI
/ — homepage
AAMI Home & Contents Insurance combines coverage for your home and belongings. It offers coverage for: * **Loss or damage** * Stor...
860
6
finder.com.au
Best Home Insurance Australia: Top 5 Picks for 2026 | Finder
/home-insurance/best-home-insurance
* AAMI. * ahm. * ALDI. * Allianz. * ANZ. * Australian Seniors. * Budget Direct. * Everyday. * GIO. * Honey. * Kogan.
842
+10 more sources
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