Australian Insurance July 2026

Mentions & Citations on AI Search : RAC Insurance vs AAMI

We tracked over 34,000 conversations about the Australian insurance industry across ChatGPT and Google AI answers. You can intersect with the rest of the data to see where insurers win, lose, and what shapes their brand presence.

Australian insurance·July 2026 snapshot·28 mentions · 6 products

Brand

RAC Insurance AEO Ranking Highlight

Losing ground · May → July 2026
3places
RAC Insurance slid 3 places in Roadside from #14 to #17 of 18 insurers.522 AI mentions (+340%)
Overall : All product lines#19 #2014128
Other#18 #191834
Car#18 #19113184
=Home#19=Motorcycle#16=Pet#12
RAC Insurance
Share of Voice
Vs Total Market
RAC Insurance : 1%
28
1%
Share of Citation
Owned %
0.6%
0.6%
Pages about Brand
Domain Count
2
AAMI
Share of Voice
Vs Total Market
-
Share of Citation
Owned %
-
Pages about Brand
Domain Count
-

Source Categories for RAC Insurance

Aggregator 48.5%Other 37.7%Community 6.6%Gov 6%Owned 1.2%

Sources by product line

Domains that are cited and have a page that mentions the brand.
Car
Domain16 sources
ChatGPT · cited sources
#SourcePageMentions
1
rac.com.au
RAC Insurance
/ — homepage
1
2
choice.com.au
Compare Car Insurance in Australia 2026 | CHOICE
/money/insurance/car/review-and-compare/car-insurance
There are large differences in the premiums and conditions car insurers have for young drivers. According to CHOICE, the cheapest ...
23
3
budgetdirect.com.au
Budget Direct
/ — homepage
Premiums can be expensive if drivers are under the age of 25 years old. This is because there is an associated level of risk for y...
18
4
nrma.com.au
NRMA Insurance
/ — homepage
Comprehensive Basics Car Insurance is our entry-level comprehensive policy. Your car will be covered for collision damage, acciden...
13
5
aami.com.au
AAMI
/ — homepage
AAMI Roadside Assist is an optional extra and can be added to a new or existing AAMI Comprehensive Car Insurance policy for an ext...
12
6
rac.com.au
RAC Insurance
/ — homepage
You can cancel your RAC Roadside Assistance by calling 13 17 03. You can also cancel during the year, but there are no refunds. If...
10
+10 more sources
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